The good dudes at Good Measure – one of the best basics labels in the UK, and the only one that produces 100% of their products within the British Isles – just launched a Kickstarter to fund a new Indigo Collection. Comprised of a super heavyweight crewneck sweat, and almost as heavyweight crewneck tee, the range will be made entirely in England using indigo-dyed yarn, and each piece will develop its own unique fades with wear, just like raw denim. There are still two weeks left to back the campaign, so help our friends bring some indigo awesomeness to the world.
For price and purchase info, visit Good Measure’s Kickstarter page.